CONSULTATIONS
Offer each of your clients a free Home Staging Consultation. For a flat fee we will tour the home and provide a written room-by-room Staging Report, which includes detailed and personalized recommendations of all the things s/he should do to sell the property faster and for top dollar.
Recent consultations have been hugely successful, with sellers getting $15,000 to $25,000 over their asking price with a very small investment! Consultations work best for do-it-yourself types or those on a tight budget.
Tip: To make sure you keep the listing, let the client pay upfront for my service and then you reimburse her out of escrow at closing. She’ll have much more incentive to stick with you until the house is sold!
If the seller is paying for the consultation, the cost is $175 per hour with a 2 hour minimum.
If you are paying for the service for your client, we offer the following discounted rate:
$300 for up to 2000 sf.
Call to discuss larger properties. |
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STAGING SERVICES
Should your client prefer that someone else do the work, I will provide him/her with a flat-rate bid for my creative services, as well as a price list for any necessary rental, personal shopping and/or accessory purchase fees.
Your client is happy because she got the initial consultation for free, and you’re happy because you know that Staged homes bring in top dollar. And that small investment will have not only secured you the listing, but will reap thousands more in increased sales price!
FREE ADVERTISING
As an added bonus for using an ASP (Accredited Staging Professional), all the properties I Stage for you will be listed for free on the StagedHomes.com website, which receives over 4 MILLION HITS per month! |
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SELL YOUR SELLERS ON STAGING!
1. PRE-LISTING MARKETING
• Include information on using an ASP Stager in all of your marketing pieces.
• Create flyers and postcards with Before/After photos and sales information.
• Use quotes: “Realtors say staged homes net higher prices and sit on the market for less time than unstaged ones.” - Business Week 11/22/04
2. LISTING PRESENTATIONS
• Use Staging to set yourself apart from other agents. Show the seller you care about their equity. “I will properly prepare your home for sale.”
• Let the seller know you have an ASP on your team who can provide detailed recommendations on how to get top dollar for your home.
3. SELLING THE HOME
• Every seller receives a written report with detailed instructions on how to Stage his own home. For vacant properties, we provide a design plan with photos and prices.
• Let your Stager be the “bad guy.” We’re trained in how to talk to your clients with kindness and humor. We always honor the client!
• The home should be Staged PRIOR to being listed on MLS or shown to any prospective buyers or agents. Give sellers enough time to do the work.
• Create a special open house “event” to get more visibility for your listing (ask Stage to Sell to co-host the open house to save on costs).
• All homes Staged by our company receive a free posting on StagedHomes.com which gets over 3 MILLION hits/month!
4. POST-SALE MARKETING
• Know your stats. How much faster did it sell than the competition? How much more per square foot did it get compared to others in the same neighborhood? Quantify your success, then get it out in a mailer, newsletter or email. |
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